CMS development · Content systems
Content management built around the people who actually publish.
Social Linker designs and integrates content-management systems for marketing websites, product sites, editorial resources, and content-heavy web platforms. The goal is not to add a CMS checkbox — it is to make content structured, editable, previewable, and safe to publish without weakening the frontend.
Content modelling
Define reusable content types, fields, relationships, validation, and editorial structure around the real information the site needs.
Editorial workflows
Shape authoring, drafts, previews, publishing, permissions, and review paths so content work is understandable to non-developers.
Frontend integration
Connect the CMS to a fast, responsive frontend with sensible caching, rendering, media handling, metadata, and fallback behaviour.
Migration & redirects
Move existing content carefully while preserving important URLs, metadata, media, internal links, and search equity where possible.
What the work includes
A useful scope, not a keyword-shaped package.
The exact implementation depends on the product, users, technical constraints, and business goal. These are the outcomes we optimize for when they are relevant to the project.
Process
01
Model
Map content types, relationships, editors, publishing frequency, metadata needs, and the pages or product surfaces that consume the content.
02
Configure
Set up fields, validation, roles, media handling, previews, and the editorial workflow around the actual team.
03
Integrate
Connect the CMS to the frontend and implement rendering, caching, metadata, previews, error handling, and content fallbacks.
04
Migrate
Move and verify content, redirects, internal links, metadata, and media before the old system is retired.
FAQ
Do you build custom CMS systems?
We can build or integrate structured content-management workflows when a project needs them. The right approach depends on who edits the content, how often it changes, the publishing workflow, and the existing stack.
Can you integrate a headless CMS with Next.js or React?
Yes. A headless CMS can be useful when editorial teams need structured content while the website or product frontend stays in a modern React or Next.js stack.
Can you migrate content from an old website?
Yes, when the source data is accessible. Migration work should include field mapping, URL preservation, redirects, media handling, metadata, validation, and a plan for content that does not map cleanly.
Do you recommend a CMS for every website?
No. A CMS adds value when people genuinely need to edit structured content. For a small site with rare updates, a simpler setup may be easier to maintain.
Related services
Need this capability inside a larger website or product build?
Social Linker can combine strategy, UI/UX, development, integrations, technical SEO, QA, and launch support in one remote workflow for teams in India and worldwide.
Request a custom quote ↗